Stock Market Strategies That Work by Jake Bernstein

By Jake Bernstein

The recommendation given is identical you'll probably get at no cost from a pal that has performed any inventory marketplace making an investment.

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Although this goal is closer to traditional views of investing, it is quite hard to achieve. Dollars per Share: How many dollars each share will cost you. When one says a stock is at 20, this is a short way of saying $20 per share. Bernstein 02 1/7/02 CHAPTER 2 • • • • • • • • • 11:05 AM Page 25 PLAYING THE GAME 25 Lot: 100 shares of a stock. This is the normal minimum amount of shares to be bought or sold. Margin: Money that your broker may let you borrow to allow you more trading power. Most personal stock trading accounts allow 50 percent margin, which means you can use twice the amount of your cash balance to buy and sell stocks.

And contrary to what your logic might tell you, the more expensive brokers don’t always offer Bernstein 04 1/7/02 CHAPTER 4 11:06 AM Page 39 PICKING A STOCKBROKER 39 more services. That’s why it’s important to shop around. Some brokerages will offer free real-time quotes, while others may charge a fee for quotes or require certain trading activity to receive them. Others may offer the option of automated telephone trading as well as the option of placing orders over the phone. Also offered may be investment information services, which could help the average chimp learn about the basics of using a broker, investing, as well as news services and other catchy benefits.

Bernstein 04 1/7/02 11:06 AM Page 38 38 STOCK MARKET STRATEGIES THAT WORK brokers don’t work out. Be careful whom you pick to help you invest your hard-earned bananas. IF YOU’RE READY TO TRADE So you’ve decided you’re ready to trade. You’ve got some risk capital, you’ve got some knowledge, and now you need an account. What are your choices? Nowadays, the major decision is to choose between online or traditional brokerage. Most online brokerages are considered discount brokerages because they offer low trade commissions and they don’t contact you often.

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